When we look forward to a new year, we have hope it will be better than the last, that there will be less violence and poverty in the world, that we will weigh less and have clearer skin (ok, that one is definitely me:) and that we will make more money in our businesses than last year.
Hope is a beautiful thing when it comes to staying positive, but it is a terrible strategy for increasing your profits.
If you are serious about increasing your revenue in 2016, you need a clear PLAN.
When the path is clear, execution is successful.
Look at the New England Patriots. Love ’em or hate ’em, they have been a consistently great over the past several years with eight trips to the Superbowl since 1985. That kind of success does not happen on a wish and a prayer. Each season they show up with a detailed strategy for winning and so should you if you want to make more money in your business.
Here is your game plan for more money in 2016: [Read more…]
Let’s get one thing straight right here, right now. There is almost no way to create a strong, successful brand without getting criticized. As difficult as it is to be at the receiving end of negative feedback, you do yourself and your brand a huge disfavor by going out of your way to avoid it. No one likes getting lambasted for sticking their neck out, however, charting your course by trying not to offend others is a sure-fire way to weaken the impact and power of your brand.
Today is October 1st. As if on cue, the weather turned overnight from balmy to cool and rainy. It is a vivid reminder that things are shifting and that time is marching on. It’s been a great year so far for me with taking on new clients, learning new technologies, and creating new services. As you all know however, with any business there is always so much more to do. As October marks the beginning of the end of the year it is time to think about what still needs to get done. That list can get pretty daunting, so the question is how to prioritize?